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How to Start a Pressure Washing Business?

Lee Scott by Lee Scott
13 May 2023
in Business
Reading Time: 21 mins read
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A man pressure washing a patio with a Pressure Hose.
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Table of Contents

  • How to Start a Pressure-Washing Business?
  • The Pressure Washing Industry: Why is it worth it?
  • What Do You Need to Start A Pressure Washing Business?
    • Pressure washers
    • Hoses and Nozzles
    • Chemicals
    • Surface Cleaners
    • Safety Gear
    • Pressure Washer Trailer
    • Location
    • Necessary Documents
  • 5 Simple Steps to Start a Pressure Washing Business
    • Step 1: Master the Art of Pressure Washing Business.
    • Step 2: Develop a Business Plan.
    • Step 3: Establish Your Pressure Washing Business.
      • Choosing Your Business Name
      • Register Your Pressure Washer Business
      • Organize Legal Formalities
    • Step 4: Create a Business Bank Account.
    • Step 5: Plan Your Marketing Strategies.
      • Build a Business Website
      • Take Advantage of Social Media
      • Don’t Forget About Offline Marketing
  • How Much Should You Bill Your Customer?
      • So, how much can you anticipate earning every year?
  • The Following Steps.
  • Final Thoughts

How to Start a Pressure-Washing Business?

Are you looking for a new business venture with insane earning potential?

Starting a pressure washing business could be just what you need!

Pressure washing businesses is a popular service that many homeowners and businesses need, especially during the spring and summer months.

The pressure washing business might be an ideal fit for many entrepreneurs with low start-up expenses and strong profit margins.

However, just like any other business, there are other factors to consider, including investments, business insurance, plans, and so on.

So, we’ve put up a step-by-step guide on how to start a pressure-washing business and become successful in this industry.

A side-view shot of a female worker cleaning a vehicle exterior with a high-pressure water hose.

The Pressure Washing Industry: Why is it worth it?

Starting a pressure washing business is a flexible and profitable venture.

This business grows with you. You can begin with a minimal budget and gradually increase it.

Also, pressure washing services are in high demand, making them popular for commercial property owners and residential customers.

Another commercial pressure washing services job you can offer is window and chimney cleaning services.

The good news is that after you’ve established a solid working connection with your clients, they’ll be more inclined to contact you whenever they want cleaning services.

As a result, developing client loyalty is also simple.

A businessman's hand watering a profitable money tree.

Making money in the pressure washing industry is simple, given the low start-up costs and competitive pricing.

You may earn $40,000-$50,000 annually from your own pressure power washing equipment and company, potentially achieving six figures over time.

And you can set your own schedule and choose the type of work you want.

Furthermore, you do not need a huge amount of training or a degree to set up a business pressure cleaning.

You only need basic business management skills and a few tools to be your own boss.

What Do You Need to Start A Pressure Washing Business?

Here is a detailed investment of the pressure washing equipment you will need to start your successful pressure washing business:

Power washing equipment spread out.

Pressure washers

Pressure washers are the most important piece of equipment for a pressure washing business.

You can purchase a quality pressure washer for as little as $500, but it can cost up to $5,000 for more advanced models.

When selecting a pressure washer, look for a model with at least 2,000 PSI (pounds per square inch) and a flow rate of 2-3 GPM (gallons per minute).

Hoses and Nozzles

You will need hoses and nozzles to connect to your pressure washer.

High-quality hoses can range from $50 to $150, while nozzles cost between $10 and $30 each.

Look for nozzles with different spray patterns, such as 0-degree, 15-degree, 25-degree, and 40-degree, to allow versatility in your pressure washing services.

Chemicals

Chemicals are necessary for some jobs, such as cleaning mildew and mold.

Depending on your chosen type and brand, chemicals can cost between $20 and $50 per gallon.

Surface Cleaners

Surface cleaners allow you to clean large areas quickly and efficiently.

Prices vary greatly, but you can expect to pay between $100 and $500 for a high-quality surface cleaner.

Safety Gear

Safety pressure washing gear is essential for protecting yourself while pressure washing.

You will need safety glasses, work gloves, non-slip shoes, and ear protection.

These items can cost between $50 and $100 in total.

A cleaner uses a high-pressure sprayer to clean a concrete structure.

Pressure Washer Trailer

You will need a car to transport all the necessary equipment to job sites.

Depending on the model and condition, a used pickup truck or van can cost between $5,000 and $20,000.

Location

Then you must decide where you will conduct business.

You must rent an office or retail space unless you want to start your pressure washing business from home.

Depending on where you live, this will cost between $500 to $2,500 every month.

One of the necessary business expenses is paying for a business phone service/number, which can cost as low as $20 per month.

Necessary Documents

Insurance, permits, and licenses must be purchased, which costs around $500 upfront and $60 each month after that.

Then it would be best to calculate the expense of marketing your company and acquiring personnel.

Some local businesses spend tens of thousands of dollars yearly on marketing, while others spend less than $1,000.

Given that you’re just getting started, we recommend beginning modestly.

If you intend to hire personnel, you should budget $1,000 or more for labor costs.

5 Simple Steps to Start a Pressure Washing Business

Here are some steps you can take to start your own pressure-washing business:

Step 1: Master the Art of Pressure Washing Business.

5 steps on how to start a pressure washing business. Step 1.

Pressure washing may seem simple, but it requires carefulness.

The water pressure wash is strong enough to clear any surface dirt, yet one misguided blast from your commercial pressure washer’s jets can break your customer’s car glass.

Indeed, you are operating potentially dangerous equipment, but knowledge, expertise, and experience can help you avoid this situation.

You may take a class at a local establishment to learn how to operate a pressure washer, or you can find a job in a related field to gain practical experience.

The second option is to look for guidance online by viewing power washing tutorial courses on YouTube.

But, it’s the kind of thing you must try for yourself to understand.

Someone with experience in pressure washing may pressure wash a house in half the time it takes a beginner.

Step 2: Develop a Business Plan.

5 steps on how to start a pressure washing business. Step 2.

A comprehensive business plan can assist you in mapping out the intricacies of your pressure washing firm and uncovering unknowns, allowing you to optimize possibilities and remove bottlenecks.

Furthermore, a business plan simplifies obtaining business support, a loan, or even a partner.

It should usually contain the following sections:

  • Executive summary
  • Description of the company
  • Market research
  • Description of the product or service
  • Structure of management and operations
  • Strategy for marketing and sales
  • Financial predictions

When creating a pressure wash business strategy, you must determine the scope of your services and define your rates.

With most tasks costing between $190 and $400, you’ll want to consider whether you want to go for the high or low end of the price range.

It may be simpler to attract a large number of clients with reduced costs, but you must decide whether this is worth your time and effort.

To be competitive, you should do some covert shopping and discover what other pressure washers in your region are charging.

Consider if you will charge hourly or per job when setting your pricing.

Remember that if you charge per job, you must know how long each project will take.

Test your skills to discover how long it takes to pressure wash each area.

When determining rates, consider the amount of gas required to operate the pressure washer as well as the number of supplies required to complete a task.

Make sure you’re charging enough to cover everything while still making a profit.

Step 3: Establish Your Pressure Washing Business.

5 steps on how to start a pressure washing business. Step 3.

There are several processes involved in establishing your own pressure-washing business.

You must pick a name and a legal structure, as well as get the necessary licenses, permits, and insurance.

Let’s go through each stage in further detail.

Choosing Your Business Name

When starting a pressure washing business, choosing the right business name can be critical in establishing your brand and attracting potential customers.

Make sure you:

  • Keep it simple
  • Make it relevant
  • Highlight your specialty
  • Check availability for online advertising
  • Avoid using your name
  • Get feedback

Remember, your business name is integral to your branding and can significantly impact your success.

Take the time to pick a name that accurately portrays your business and resonates with your target audience.

Register Your Pressure Washer Business

Businessman signing a document while working in office.

You can operate your firm as a lone business owner without registering it.

However, registering your firm will provide you with legal advantages, tax advantages, and personal liability insurance, making it well worth the effort.

You have five alternatives when it comes to choosing a business structure if based in the USA:

  • Sole Proprietorship: A business owned and managed by one person responsible for all the business’s debts and liabilities.
  • Partnership: A business held by two or more individuals who share profits, losses, and management responsibilities.
  • Limited Liability Company (LLC): A flexible structure that combines a corporation’s and a partnership’s benefits while having personal asset protection.
  • Corporation: A separate legal entity owned by shareholders, who elect a board of directors to manage the business.
  • Cooperative: A business owned and operated by individuals or companies that share profits and decision-making responsibilities.

Each structure has its advantages and disadvantages regarding legal, liability considerations accounting, and tax filing.

It’s essential to research and consult with legal and financial professionals to determine which business structure best fits your business.

Organize Legal Formalities

An accountant woman working with documents.

To be on the right side of the law as a pressure washer, you must grasp the legal requirements for professional pressure washers.

This involves obtaining the necessary licenses, permits, and insurance.

Get in touch with your city’s licensing agency or county clerk’s office to learn about the specific regulations for industrial pressure washers in your region.

The following is the documentation required to start a pressure-washing business:

  • Business License – A business license is a legal permit that allows an individual or company to conduct business in a specific jurisdiction, such as a city or state.
  • Bond – A bond is required to get a business license to run a pressure washing service in your location.
  • Sales Tax Registration – Register your company with the Internal Revenue Service for this purpose. To obtain your Employer Identification Number, go to the IRS website.
  • Permits for Specific Activities — Get a contractor’s permission to pressure wash in your region, as well as an environmental permit to guarantee that your wastewater is discharged properly.

You will also require insurance for other pressure-washing businesses.

Every pressure washing company should have three forms of insurance:

  • Equipment insurance to cover damage or theft.
  • Liability insurance to cover any harm caused by power washing.
  • Workers’ compensation to cover injuries sustained by you or your employees while on the job.

Of course, when making insurance-related decisions, you can contact an insurance agent to acquire tailored reports and guidance.

Step 4: Create a Business Bank Account.

5 steps on how to start a pressure washing business. Step 4.

A corporate bank account lets you differentiate your personal assets from your company’s financial resources.

This is especially necessary to keep your personal and company’s assets safe.

Another advantage of having a separate business bank account is that it makes bookkeeping and tax filing much more manageable.

You may also acquire a business credit card to separate your personal and business costs.

This will not only boost your company’s credit history, but it will also keep you in good standing with the IRS.

Keep in mind that opening a business bank account requires specific papers and information, such as an EIN, business establishment documents, and evidence of business address.

Step 5: Plan Your Marketing Strategies.

5 steps on how to start a pressure washing business. Step 5.

Create efficient marketing methods to attract more customers and increase income for your pressure washing company.

Assuming you’ve established your brand identity, you can use online and face-to-face marketing strategies to spread the word about your pressure-cleaning business.

Here’s how you do it:

Build a Business Website

Marketing team working together for business website.

It goes without saying that you should have a website for your pressure-cleaning business.

It’s arguably the most efficient strategy to acquire clients while also providing a mechanism for prospects to contact you and establish your trust.

You may develop a professional website with a free website builder where all you have to do is choose and alter a template using its drag-and-drop interface.

Take Advantage of Social Media

A hand on the phone screen is holding a megaphone.

Create business profiles on the most popular social media accounts to market your services to potential customers.

Because of its large user base and enormous reach, Facebook is most likely your best choice for the pressure washing market.

Many Facebook users own homes or businesses, making it an ideal platform for advertising your own pressure washing companies and cleaning services.

So, create your business accounts, then post images of your services, client testimonials, and special offers to increase interaction and visibility for your personal and business expenses.

You may also request your current customers to share your article or provide reviews in order to build word-of-mouth publicity.

Make an account on additional sites, such as LinkedIn, Instagram, Twitter and others.

Don’t Forget About Offline Marketing

Online and offline marketing

Today, going online is the way to go.

That doesn’t mean you can’t use offline marketing strategies and reach out to new customers to bring in more revenue.

You can begin by disseminating information.

Inform your friends, relatives, acquaintances, coworkers, and anybody else who will listen to your pressure-washing business.

Request references and recommendations from them.

You may also hand out leaflets, employ car wraps, or use the traditional door-to-door route.

You never know what could work to land you your next customer!

How Much Should You Bill Your Customer?

A woman calculating the right rate for her business service.

As a pressure washing business owner, it would be best if you aimed to establish a fee that is both profitable for you and affordable for your consumers at the same time.

However, you should strive to generate at least a 100% profit on each short-term work.

That implies the driveway, which your company costs $70 to power wash, would cost your customer $140.

This would result in a $70 profit.

This is particularly advantageous since, as a general rule, you should only charge $100 per job if it is exceedingly basic or the client has a special deal with your company.

Each time you complete a pressure washing job, you should invest half of the earnings back into the company and keep the other half for yourself.

A hand separating money bags

However, if you have consumers who wish to use your services regularly, you must consider this.

Long-term consumers anticipate a discount since they will offer your company consistent money in the future.

Nonetheless, you should only set your charge as high as it costs your company to complete the job.

Always charge at least 25% more than your expenses.

So, if the same client wants you to pressure wash their driveway once a month (at the cost of $70 each time), you should charge at least $87 monthly.

So, how much can you anticipate earning every year?

Naturally, the success of your marketing, capacity to attract new clients, and ability to keep clients will all play a role.

In reality, the sky is the limit!

To successfully manage and build a power washing business, you must have the right business plan in addition to your business income.

The Following Steps.

step by step on how to start a pressure washing business.

Once you’ve established your pressure washing company, your next goal should be to improve profits.

This entails building and extending your company.

When you begin to take on additional customers and grow operations, you can no longer be a one-person show.

You’ll need to recruit more employees to take on more customers or to allow you to stand back and focus on other elements of the business, such as the marketing aspects and customer service.

You’ll also need to increase your sales and marketing efforts, spending more money to gain more consumers.

So, to assist you in figuring out the intricate details of business growth, we’ve created the following tutorials you can read:

  • https://learnlifemoney.com/how-to-maximize-business-visibility/
  • https://learnlifemoney.com/11-things-that-will-destroy-your-business/
  • https://learnlifemoney.com/tips-for-generating-new-business/

Final Thoughts

A man cleaning using pressure washing tools.

Starting a pressure washing business is a fulfilling and lucrative venture if you take the time to plan and prepare.

Following the steps outlined in this blog, you can set yourself up for success and build a thriving business.

Remember to stay focused and persistent, and always prioritize delivering high-quality services to your clients.

With hard work and commitment, you can create a successful pressure-washing business that allows you to be your boss and achieve your financial goals.

Best of luck in your pressure-washing business endeavors!

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Lee Scott

Lee Scott

Lee, now the author of Learn Life Money, has started businesses in various industries such as E-commerce to social media marketing. He is an award-winning entrepreneur having received awards from Dragons Den Theo Paphitis, and winning awards for the fastest-growing social media marketing agency in 2019, You can read his full story here. Lee helps people to start and scale their businesses using their knowledge and experience. He has a passion is to help others achieve the success he has achieved and wants to help people pave their path to financial freedom from making the right decisions with money to starting their own businesses.

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